International exhibition of vine and alcoholic beverages VINEXPO was
first organized in 1981 by the Bordeaux Industrial and Trade Chamber. For the
years of its existence VINEXPO established itself as one of the most important
events of the branch in the world. This is also proved by statistics. In 1981
524 exhibitors presented their products (96 of them were foreign), then VINEXPO
was visited by 11.000 professional guests from 50 countries of the world, in
2007 the number of exhibitors reached 2.322, they represented 47 countries and
the number of visitors exceeded 47.000 people.
VINEXPO – is not just an exhibition where a wide range of alcoholic
beverages is represented. It is also a place to exchange the experience, to
debate, to carry out conferences, seminars with participation of the leading
companies of the world involved in the production of alcoholic beverages. Here
the condition and the prospects of further development of the branch are
defined. Separate conferences are devoted to the balanced and moderate
consumption of alcohol.
Belarus was first
represented on this exhibition by the trade mark “Bulbash”. Such events are
very useful for the development of the brand and the expansion of export
markets, especially, because many western companies showed their interest in
the spirits “Bulbash” and “Dobra Shklyanka”.
The visitors tested spirits with pleasure and as a rule as they have tasted
one they asked to taste the others. And not without pride we can say that all
visitors of the stand and participants of tasting liked “Bulbash”, they tasted
our traditional spirits, asked about their history, about Belarus and were pleasantly
surprised by the naturalness of our beverages.
01.07.2009
